Privacy Policy

Last Updated: January 12, 2025

Welcome to AuraMax ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application AuraMax (the "App").

1. Information We Collect

1.1 Information You Provide to Us

• Account Information: Email address, username, display name, and password (securely hashed)
• Profile Information: Profile picture, bio, and other optional profile details
• Activity Data: Wellness activities you log, including titles, descriptions, photos, videos, and impact scores
• Health & Fitness Data: Sleep hours, daily steps, workout information, and other wellness metrics you choose to share
• User Content: Photos, videos, messages, comments, and other content you create or share
• Social Connections: Information about friends you connect with and groups you join

1.2 Information Collected Automatically

• Usage Data: App features you use, interactions with content, and engagement metrics
• Device Information: Device type, operating system version, unique device identifiers
• Performance Data: Crash reports, performance metrics, and error logs
• Timestamps: When you use various features, post content, or interact with others

1.3 Information from Device Permissions

With your consent, we may access:

• Camera: To take photos and videos for activity verification
• Photo Library: To select existing photos and videos for sharing
• Microphone: To record audio when capturing videos
• Notifications: To send you updates about your activities and social interactions
• Location (Optional): To suggest nearby friends and tag activity locations

2. How We Use Your Information

We use the collected information to:

• Create and manage your account
• Provide core app functionality including Aura scoring and activity tracking
• Verify your wellness activities using AI-powered image recognition
• Enable social features like messaging, commenting, and friend connections
• Calculate and display your Aura score, streaks, and achievements
• Send notifications about app activities and updates
• Provide customer support and respond to inquiries
• Monitor and improve app performance and user experience
• Detect and prevent fraud, abuse, or violations of our Terms of Service
• Comply with legal obligations

3. How We Share Your Information

3.1 With Other Users

• Your profile information is visible to all authenticated users
• Your activities are visible to your friends in their social feed
• Your comments and reactions are visible to others who can see the content
• Group members can see your contributions to group chats and activities

3.2 With Service Providers

We work with third-party services that help us operate our App:

• Firebase (Google): For authentication, database, storage, and cloud functions
• Google AdMob: For displaying advertisements (no user tracking across apps)
• Apple Services: For in-app purchases and push notifications

3.3 Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Secure authentication through Firebase Auth
• Encrypted data transmission using HTTPS
• Access controls and security rules in our database
• Regular security assessments and updates

However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. When you delete your account:

• Your personal data is immediately removed from our active databases
• Some information may remain in backup systems for a limited time
• We may retain anonymized or aggregated data for analytics purposes

6. Your Rights and Choices

6.1 Account Management

• Access: View and export your data through the app
• Update: Edit your profile and activity information
• Delete: Remove specific content or delete your entire account

6.2 Privacy Controls

• Block users to prevent them from seeing your content or contacting you
• Control who can see your activities through friend connections
• Manage notification preferences in app settings
• Revoke device permissions through your device settings

6.3 Advertising

We display ads through Google AdMob but do not track users across apps or websites. The ads you see are based on contextual information rather than cross-app tracking.

7. Children's Privacy

AuraMax is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from those in your country. We take appropriate safeguards to ensure your information remains protected.

9. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

• The right to know what personal information we collect, use, and disclose
• The right to delete your personal information
• The right to opt-out of the sale of personal information (we do not sell personal information)
• The right to non-discrimination for exercising your privacy rights

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy in the App and updating the "Last Updated" date. Your continued use of the App after changes indicates acceptance of the updated Privacy Policy.

11. Contact Us